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While the Seasons system in Diablo III has allowed fans to remain engaged with that game, a full-on service-oriented title is a whole new ballgame.

Building a title that can stand up to that long test of time, and have the infrastructure necessary to constantly push new content, is no small feat: just ask the team that turned the failed Titan project into Overwatch. Blizzard may even possibly be looking to make it a long-running game-as-a-service, in which case it may be the only new Diablo game for a decade or more. To that end, Diablo 4 can't just be a fun game: it needs to be able to support an active fanbase for years.